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pqrlor-about

Who we are

Parlor brand was founded in 2010, with the conviction that no matter the trends and times, a woman must still be refined, feminine and elegant.
For Parlor collections, the young designer Veronica Zaharia, proposes a feminine line, with architectural influences and modern finishing.
The outfits are made of precious materials – natural silk, lace and velvet, the details are manually made of silk, leather, crystals, pearls and semiprecious stones.

About the designer

Veronica Zaharia, designer and owner of Parlor, was born and raised in a family of artists and since childhood she was guided and educated to a career in the arts.
Before established Parlor basis in 2010, Veronica has worked for ten years in television and entertainment industry, having contacts with Romanian showbiz personalities, stylists, fashion editors, making part of the production team of the largest television shows in Romania.
Her debut in fashion world was a natural consequence of her education and her career built up to that point.
Veronica learned how to sew and make patterns, from her mother and grandfather – a famous tailor in the ‘30s in Bucharest.
Parlor is reputed for the way that Veronica managed to blend modern elements by using precious fabric and bold architectural cuts and to combine various textures in classic outfits paying homage to absolute femininity.

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